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Rest Connect

London & Partners

We are the business growth and destination agency for London. Our mission is to create economic growth that is resilient, sustainable, and inclusive. We have created nearly 70,000 jobs and £1.5bn in economic growth since we were founded in 2011. 

What we do:  

• High-growth sectors: We support businesses in high-growth sectors to scale. 

• Visitor economy: We attract visitors and events and develop London as a destination. 

• London brand: We grow London’s global reputation to support economic growth. 

• Partnerships and ventures: We create partnerships and profit-making ventures to scale our impact.