Michelle Cooper
International Trade Adviser
,
Department for Business & Trade
International Trade Adviser / Digital, Tech & Gaming Sector Lead for the Department for Business and Trade in the Yorkshire and the Humber region.
Working with local businesses from start-ups through to well established business assisting them in the development and implementation of their international strategy. Whether new to exporting, new to market or looking to further build on global success, I work with business owners, management and sales teams to curate a tailored strategy to achieve their business ambitions – covering all aspects of this including; market analysis, market entry considerations, identifying routes to market, facilitating international network connections, international marketing strategy development, capability building for practical exporting requirements.
In my role as Digital, Tech & Gaming Sector Lead, I also specifically focus on building up the international trade capabilities, export sales and global developments for companies across the digital, tech and gaming space [Smart Cities, IoT, AI, Cyber Security, EdTech, HealthTech, ManufacturingTech, RetailTech, EdTech, Clean Tech, Communications, Data Management/Analytics, VR, AR & more] as well as championing the exposure and opportunities for these sectors in our region.
Member of the Institute of Export
Honours Degree in International Business with German.
Working with local businesses from start-ups through to well established business assisting them in the development and implementation of their international strategy. Whether new to exporting, new to market or looking to further build on global success, I work with business owners, management and sales teams to curate a tailored strategy to achieve their business ambitions – covering all aspects of this including; market analysis, market entry considerations, identifying routes to market, facilitating international network connections, international marketing strategy development, capability building for practical exporting requirements.
In my role as Digital, Tech & Gaming Sector Lead, I also specifically focus on building up the international trade capabilities, export sales and global developments for companies across the digital, tech and gaming space [Smart Cities, IoT, AI, Cyber Security, EdTech, HealthTech, ManufacturingTech, RetailTech, EdTech, Clean Tech, Communications, Data Management/Analytics, VR, AR & more] as well as championing the exposure and opportunities for these sectors in our region.
Member of the Institute of Export
Honours Degree in International Business with German.
Sessions
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