Championing sustainable marketing and leadership, Gemma is the co-host of the podcast series, Can Marketing Save the Planet? She is a 2x published author, Carbon Literate and was awarded ‘Outstanding Contribution to Marketing’ in 2022 for driving sustainable marketing transformation. And in 2024, awarded Highly Commended, for Changemaker of the Year Award.

Former Marketing Director at the Chartered Institute of Marketing, Gemma develops qualifications and training focused on educating marketers and business across the world on their role in driving a more sustainable future.

Gemma has experience in corporate and not for profit organisations. Having spent time at Sony where she worked between Tokyo developing product and the UK as the buyer in a commercial role working with a broad range of UK retailers.

Gemma's previous roles include Chief Community Officer at social media start up WeAre8, which aims to make social media a better kinder place and provide business with a sustainable ad distribution platform.

As Marketing Director for the Chartered Institute of Marketing, she represented and informed the profession, and continues to work with the organisation, driving the importance of professional development and championing the significant role marketing plays in driving a more sustainable future to those already in the profession and, those looking to come into it.

Gemma is Co-Founder and Director at The Preventative Healthcare Service. A community interest company focused on supporting preventative healthcare, and helping people to learn how to take care of themselves via effective stress management programs and wellbeing techniques aligned with breath work, movement, nutrition, sleep health and relaxation.