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Dan Frugtniet - Big Picture Licensing

Dan Frugtniet

Managing Director/Founder, Big Picture Licensing

Dan is a media & brand licensing executive with +25 years’ experience working across a diverse range of media owners from BBC Studios, IPC Publishing, Mirror Newspaper Group, The Walt Disney Company, and Viacom (Paramount Global). For the last +20yrs he has worked in the brand licensing industry, and from 2010-18, worked for Viacom, based in London as Vice President - International Licensing & Business Devopment. where he managed the Emerging & International markets. 

 

Dan has extensive experience of establishing brand licensing businesses in developing territories & building foundations for sustainable revenue growth. Dan has a keen passion for emerging markets, new business development and all things brand licensing. He instinctively understands the intrinsic value of licensing IP across multiple territories and categories to all parties from the licensee, licensor, retailer and end-point consumers. 

 

Dan has a post-graduate degree in Education & has travelled around the world (+54 countries to-date) to talk brand licensing, as well as delivered keynote presentations for LICENSING INTERNATIONAL, the global trade body for the licensing industry, in the USA, India and South Korea. 

 

In October 2018, he left the corporate world & founded BIG PICTURE LICENSING as a bespoke IP licensing agency to help clients identify and secure new business opportunities and new product distribution across all territories and categories on a global basis.

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