Beyond Greenwashing: Transforming Your Brand for Authentic Sustainability and Consumer Trust

24 Jun 2025
Net Zero Business Stage
Net Zero Business

In today's market, brands must do more than just sell products—they need to resonate with consumers on a deeper level. 

This panel will explore how businesses can drive customer-centricity by merging sustainability with consumer appeal. Industry experts will share innovative strategies for aligning eco-friendly practices with compelling marketing that captivates and retains customers. 

Join us to discover how to create authentic connections, elevate brand loyalty, and make a positive impact on the planet—all while meeting the evolving demands of conscious consumers.

Speakers
Denise Hicks
Denise Hicks, Practice Director and Global Climate Lead - C Space
Lewis Jones
Lewis Jones, MD - WPP
Julia Nicoara
Julia Nicoara, Marketing and Communications Director - The Carbon Trust