Innovation for Good: How building a culture of innovation is essential for driving positive change

Many companies try to balance innovation with the impact it has on customers, resulting in a see-saw effect - when one goes up, the other goes down. By contrast, Starling Bank has created a virtuous circle rather than a vicious circle, where innovating is encouraged thanks to the positive effect it has on customers, and vice versa. 

Join Jason Maude, Starling Bank’s Chief Technology Advocate, to understand how to build a culture of innovation and why such a culture is essential for driving better, safer customer experiences and pioneering industry-wide change.