)
Martina Casani
Lead of Marketing,
U-Earth
Martina Casani is a humanist lent to technology. After an initial career in consulting, she held various managerial roles in high-tech companies, dealing with B2B marketing for innovative products and services in the areas of cloud computing, software application, Internet of Things and biotech. She came to U-Earth with the idea of promoting a new generation of technology that is not only useful for companies, but also for people and the planet. Author of the book Internet of Things for managers and entrepreneurs, she's the mum of a chocolate lab, a whisky-tasting lover, and a voracious reader.